buliding brand loyalty September 29, 2008
Posted by brandon in : computers, ramblings , trackbackso the other night i made a quick reference to the fact that i want an Ipevo webcamera…. it was a quick, hurried blog because i was busy, but very excited about having just learned of the Ipevo….
here’s a quick rundown:
640×480 @ 30fps
tiny!
and cheap! 39.99!
well, i didn’t get around to ordering mine that night, and was contemplating putting it off for awhile when i received the following comment on that blog: http://thatoneguynamedbrandon.com/2008/09/25/i-lold/#comments
wait, what?!
a company actually puts forth a little bit of effort to spend a few quality seconds with a customer/potential customer? that exists?! they actually want some feedback?! they are actually excited that I AM excited about their product?
Talk about a way to build brand/customer loyalty in the walmart day in age.
Kudos to you, Ipevo Team! Not only have you secured a customer for life, but you have succeeded in something far greater: making someone who doesn’t even own your product yet, tell all of their friends about what a great company you are.
For more information about Ipevo products and the company, check out http://www.ipevo.com/products/pov/pov_overview.htm
Comments»
Do you do blogroll exchanging? If you want to exchange links let me know.
Email me back if you’re interested.
Dude, that would be soo creepy to be stalked by a company.
That’s super cool. I do the same thing honestly, as do my partners at Squarespace. We always want to know what people are saying about our product — it wouldn’t be what it is without customer feedback! Some of our best features have come from a frustrated “why doesn’t it do this?” — we can put our heads together and determine how it can. And a lot of times that snowballs into something ten times better.
For me, it’s all about the user experience. WORD.